From February 26 to March 2 the Euroshop, the most important international trade fair, both retail and wholesale, will be held at the Exhibition Centre of Dussendolf (Germany). Over 1,800 exhibitors, working in the shops staging, architecture and advertising, will host in 15 pavilions, on a total area of 106.871mq. In particular, the fields of competence of the fair are divided into four sections: EuroConcept, on shops staging, store-design and architecture, lighting and refrigeration techniques; EuroSales, for the marketing and visual merchandising; EuroCIS, for the information and security technology; EuroExpo, on the stand organization and design. Moreover, the exhibition program will include architectural conferences, forums and special events.